Bridge strategy and execution with a CEO who’s done both

For CEOs ready to lead beyond traditional boundaries

Helping you lead with strength and purpose

Partner with us to transform your leadership impact and organizational performance. As a dual CEO with 20+ years of Fortune 500 and startup experience, Yellow Cedar Group founder and CEO Erica combines neuroscience-based coaching with proven strategic execution to help visionary leaders and their teams navigate complex transformations.

Yellow Cedar Values


Grow
the good


Do
What’s Right


Seek
and Speak
the Truth


Enhance
Equity


Be
Tenacious

Our Core Services

Executive Coaching for Transformational Leaders

For systems-minded CEOs and leaders who want to deepen their impact and grow organizations that thrive in complexity

You’ll gain:

  • Clearer thinking in uncertain times

  • Stronger alignment across your team

  • Tools to lead change with confidence

  • Leadership grounded in what matters most

Strategic Execution & Change Advisory

For executive teams ready to close the gap between strategy and execution—by aligning systems, culture, and operations to drive real progress.

You can expect:

  • Faster execution and agility in the face of change

  • Stronger alignment and collaboration across teams

  • A more resilient, future-ready culture

Pricing

Services and Pricing are customized to each client.  Generally, the services provided will be billed as a monthly subscription or billed up front as a retainer.

Working with
Yellow Cedar Group

We work with leaders who are already operating at a transformational level of consciousness—those who understand that sustainable success requires integrating business performance with human development.

If you're ready to move beyond traditional command-and-control approaches and create organizations that can thrive in complexity, we should talk.

You’re a fit if:

  • You think systemically and care about both people and performance

  • You’re scaling or leading through significant transformation

  • You’re ready to evolve how you lead, operate, and grow

Meet Erica Ishida

As CEO of Yellow Cedar Group, Erica works with leaders who are ready to operate at a transformational level—those who see beyond immediate challenges to systemic opportunities and are committed to creating lasting change that serves both business results and human flourishing.